Italian Superstitions: Lucky Charms That Inspired Our Silk Pocket Squares

At Serà Fine Silk, we turned centuries of tradition into wearable charm with the Lucky Charms Linen Collection and Good Luck Silk Collection—two exclusive lines of luxury pocket squares made in Italy, inspired by iconic Italian superstitions. These aren’t just old tales: from North to South, lucky charms are still proudly worn, gifted, and passed down as symbols of protection, prosperity, and fresh starts.

Our Italian Superstitions Collection brings this heritage to life through 11 unique pocket squares, each one handmade from the finest Como silk or crisp linen. The collection is divided into two styles, each with its own character:

  • The Lucky Charms Linen Collection includes 4 white linen pocket squares, each finished with a colored embroidery symbol. These discreet designs are deeply personal—only the wearer knows the meaning, making them an intimate good luck gift idea or daily talisman.

  • The Good Luck Silk Collection features 7 bold designs crafted from luxurious Como silk, each showcasing a visible charm—embroidered in the corner. From the classic cornetto napoletano to the lucky ladybug, every detail turns Italy’s most beloved symbols into sophisticated men’s accessories with meaning.

Whether you're superstitious or simply love a story behind your style, these pieces deliver. Explore both lines and discover a refined, Made in Italy pocket square that blends craftsmanship, culture, and a little good fortune—designed to wear, gift, and carry with pride.


The Cornetto Portafortuna: Italy’s Iconic Red Horn

One of the most recognizable Italian symbols is the cornetto portafortuna” – a small, twisted red horn traditionally made from coral, ceramic, or gold. It is believed to protect against the malocchio (evil eye) and is commonly given as a symbolic gift of protection and strength.

Its spiral shape and vibrant red color are tied to ancient beliefs in live energy and power. At Serà Fine Silk, we honor this powerful emblem with our Cornicello Silk Pocket Square, a bold red silk pocket square handmade in Italy using the finest Como silk and features the red horn symbol in the corner.

Also paying homage to this Neapolitan tradition, Pepper Lucky Charm Pocket Square is a Linen ivory square with deep red detail. 

This Italian-made pocket square is a meaningful good luck gift idea—perfect for celebrating a new job, new home, or the start of an exciting new chapter. A refined way to carry a symbol of fortune and tradition, it’s an ideal luxury gift for men who appreciate style with deeper meaning.

Pepper Lucky Charms Linen Pocket Square Serà Fine Silk





Fare le Corna: The Gesture to Ward Off Bad Luck

Italians have a gesture for everything—including protection from bad luck. “Fare le corna“, or “making the horns” is a hand gesture (index and pinky extended) used to ward off bad luck. Deeply rooted in Italian superstitions, this gesture is believed to deflect negative energy and shield against the malocchio, or evil eye. It’s often accompanied by the phrase “tocca ferro” ("touch iron")—the Italian version of “knock on wood.”

At Serà Fine Silk, We translated this playful yet powerful gesture into a refined accessory. The Corna Black Silk Pocket Square is crafted from luxurious Como silk and handmade in Italy, featuring a horned-hand motif subtly placed in the corner. 

This pocket square features iconic Italian symbols of protection, making it a perfect luxury gift for men who value bold details and accessories with meaning. Ideal for those who appreciate Italian tradition and distinctive, symbolic design.

Corna Black Silk Pocket Square Serà Fine Silk




The Horseshoe: Classic Symbol of Protection and Luck

Beloved across cultures and especially meaningful in Italian tradition, the horseshoe is thought to guard against misfortune and bring strength and stability. In Italy, it must be hung with the ends pointing upward, so the luck doesn’t “spill out.” Traditionally made of iron, it was believed to repel evil spirits and offer strong, grounded protection.

Paying tribute to this enduring charm, the Horseshoe Silk Pocket Square is both symbolic and sophisticated. Crafted from the finest Como silk in a rich navy, the pocket square has white detailing and features a subtle horseshoe motif in the corner as a nod to this Italian superstition. 

Also available in an elegant ivory version with deep navy trim, the Horseshoe Lucky Charm Pocket Square makes a sophisticated statement and good luck gift ideaa small symbol of protection to carry wherever life may lead.

Whether for a recent graduate, new entrepreneur, or someone embarking on a journey, these Horseshoe pocket squares are a refined Made in Italy gift—designed to carry a touch of luck and Italian tradition wherever life may lead.

Horseshoe Lucky Charms Linen Pocket Square Serà Fine SilkHorseshoe hung on wooden doorHorseshoe Navy Blue Silk Pocket Square Serà Fine Silk


The Pumo: Symbol of New Beginnings from Puglia

Originating from Puglia, the "pumo" is a lesser-known but deeply cherished symbol of rebirth, prosperity, and fresh starts. Shaped like a blooming bud and traditionally crafted from ceramic, the pumo symbolizes rebirth, fertility, and prosperity. 

Our Pumo Silk Pocket Square celebrates this Southern Italian tradition with an elegant design that honors life’s beautiful new chapters. Light blue with white detail, this handmade Italian pocket square features the puglia symbol in the corner- subtle yet rich with meaning. 

Shaped like a blooming bud and traditionally made from ceramic, the pumo is a fixture on balconies, entryways, and wedding tables throughout Puglia, believed to bring good fortune and new beginnings.

The Pumo symbol is traditionally gifted for weddings and housewarmings—occasions filled with hope, growth, and new beginnings. The Pumo Light Blue Pocket Square is an ideal Italian wedding gift, engagement present, or thoughtful housewarming gift. Handmade in Italy, it’s a luxury pocket square for men that combines refined style with a heartfelt wish for success in life’s next chapter.

Pumo Light Blue Silk Pocket Square Serà Fine SilkBlue and White Ceramic Pumo


The Ladybug: The Smallest but Luckiest Italian Symbol

The ladybug, or coccinella, is universally loved—but in Italy, the ladybug is more than just a charming creature, and spotting one is especially lucky. It’s said to bring blessings in love and success, especially if it lands on you. In many regions, ladybugs are considered signs of a wish about to come true.

Our Ladybug Silk Pocket Square adds a joyful and whimsical touch to classic menswear, while capturing the charm of Italian superstition. Crafted from crisp white silk with black detailing, the design offers a timeless contrast which is then brought to life with a bold red ladybug delicately placed in the corner.

The Ladybug Lucky Charm Pocket Square is a fresh take in white linen with rich navy detailing, offering a more understated nod to tradition while still carrying the same lucky meaning.

Both the linen pocket square and the silk pocket square offer refined style paired with a joyful symbol of optimism. A whimsical yet meaningful luxury Italian gift for men, they’re perfect for those who value tradition with a touch of personality. 

An ideal good luck gift idea for spring celebrations, special occasions, or simply to add a hint of charm and Italian flair to your everyday look.

Ladybug Lucky Charms Linen Pocket Square Serà Fine SilkLadybug on a flower


The Clover: A Classic Emblem of Good Fortune 

Among some of the most iconic Italian lucky charms, the four-leaf clover is one of the most recognized symbols of good fortune around the world—including in Italy, where it holds themes of luck, hope, and unexpected blessings. Rare to find and treasured when discovered, the clover represents a touch of magic in everyday life.

Our Clover Pocket Squares bring this timeless symbol to life with two refined styles. The Clover Silk Pocket Square is crafted in rich dark green silk with white detailing and a soft green clover in the corner, and the Clover Lucky Charms Linen Pocket Square is a white linen with deep green trim, offering a fresh and versatile option with subtle charm.

The Clover Pocket Squares can be a meaningful good luck gift idea for someone facing a difficult time, embarking on a new beginning, or simply in need of a little hope. Whether worn as a personal good luck token or given as a thoughtful gift, these pieces are a stylish way to carry a little fortune wherever you go. 

Clover with four leaves in gardenClover Lucky Charms Linen Pocket Square Serà Fine Silk

 


The Pomegranate: A Symbol of Prosperity and New Beginnings

Rich in meaning and deeply rooted in Italian superstition, the pomegranate has long symbolized fertility, renewal, and prosperity. Its many seeds said to represent abundance and endless possibilities, the pomegranate is a celebratory emblem of new beginnings and growth.

Our Pomegranate Silk Pocket Square is a soft take on this ancient symbol, crafted from light pink Como silk with white detailing, a small embroidered pomegranate in the corner. Handmade in Italy, this luxury pocket square offers both understated elegance and deeper meaning.

With the pomegranate being a beloved symbol in Southern Italy, it is often gifted to celebrate fresh starts and milestones. This handmade Italian pocket square is an Ideal gift for weddings, engagements, or anniversaries. Whether you’re marking a joyful occasion or offering quiet encouragement, the pomegranate is a beautiful way to share wishes for love and abundance.

Pomegranate

 


Every Pocket Square Tells a Story

Rich in symbolism and designed with intention, Serà Fine Silk handmade Italian pocket squares celebrate the timeless beauty of Italian Lucky Charms. Lucky Charms Linen Pocket Square Collection and Good Luck Silk Pocket Square Collection design takes classic symbols of luck, protection, and renewal and transforms them into elegant accessories with meaning. Every design is crafted with care and intention, and is made to be worn with meaning. 

Whether you’re searching for a good luck gift idea or simply something that connects style with heritage, these pocket squares offer something truly special.

Explore the full Lucky Charm collection and discover a luxury Italian gift for men that appreciate design with depth.

 

June 25, 2025 — Francesca Serafin

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