From Dallas Men's Show to Chicago Collective to the Hamptons

This summer, Serà Fine Silk traveled across the United States, participating in key men's fashion trade shows. From Dallas to Chicago and the Hamptons, we showcased our luxury Italian silk accessories, meeting new buyers and sharing our passion for Made in Italy craftsmanship.

1. Dallas Men's Show - July 29-31

There's a first time for everything!

For the very first time, Serà Fine Silk traveled to Dallas, Texas for the Dallas Men's Show, a renowned men's apparel and accessories trade show that brings together brands and buyers from around the world. The event took place from July 29-31 at the Dallas Market Center, a prominent venue known for hosting various trade shows throughout the year.

 

Spreading the Serà Love

We were thrilled to bring Serà Fine Silk to the Dallas Men's Show and share our passion for luxury silk accessories. This was our first opportunity to introduce our brand to this vibrant region, and we loved meeting new buyers, brands, and fashion enthusiasts interested in our story and our Made in Italy silk products. The show provided an inspiring platform to showcase our silk neckties, pocket squares, suspenders, and more.

From Classics to Unreleased Sneak Peaks

At the Dallas Men's Show, we proudly displayed our full range of luxury silk products—including silk pocket squares, printed and knitted silk ties, silk bow ties, silk swimwear, silk scarves, and suspenders. We also introduced our new pocket square collections: the Etna Bianco and Milano series, which will be fully available in Spring 2024. The fashion show organized by the Dallas Market Center was an incredible highlight, where we presented our Made in Italy cotton pajama on the runway, representing Italian craftsmanship, luxury fashion, and timeless style.

Click and see our Cotton Pajama on the runway!

Serà Fine Silk at Dallas Fashion Show Runway

 

2. Chicago Collective - August 6-8

Serà Fine Silk at Chicago Collective

From August 6-8, we returned to Chicago for the Chicago Collective Men's Edition—a premier trade show for global menswear brands. With two successful experiences at this event, we were eager to return this summer and continue living the American Dream. Chicago Collective is always a great opportunity to expand our reach and share our luxury Italian silk accessories with a wider audience.

Connecting at the Merchandise Mart

Held at the iconic Merchandise Mart in downtown Chicago, the Chicago Collective brought together global menswear brands and clients under one roof. The atmosphere was electric, with attendees discussing new fashion projects, style inspirations, and the latest trends in men's luxury fashion. We loved connecting with other industry professionals and sharing our passion for Made in Italy silk products, including luxury silk ties, silk pocket squares, and silk suspenders, all crafted with the finest Italian craftsmanship.

Showcasing Our Luxury Silk Accessories

We designed an impressive setup to showcase all of our product categories, emphasizing quality, style, and Italian craftsmanship. From vibrant silk ties to signature colorful pocket squares, silk bow ties, luxurious silk scarves, and elegant suspenders, our display was a true representation of Serà Fine Silk's dedication to luxury fashion. Our products received fantastic feedback, particularly our printed and knitted ties, silk braces, silk pajamas, and colorful pocket squares.

 

Silky Styles in Chi-Town 

Some of the most exciting aspects of every trade show are the styles presented and worn throughout the week. This time around, Chicago's fan-favorite products were our printed and knitted tie, and of course our signature colourful pocket square. We were also honored to be interviewed by Guerre, photographer and founder of No Chaser Magazine, where we discussed the significance of Made in Italy, our luxury men's accessories, and our dedication to quality silk products.

Serà Fine Silk Francesca Serafin and Guerre at Chicago Collective

 

Catch you later, Chicago! 

It's always a pleasure to spend some time in the Windy City. We loved meeting even more wonderful people this week and being able to show our products to current and potential clients. Thank you to the Chicago Collective and all the lovely attendees that we were able to connect with! See you in February, Chicago!   

3. Hamptons Trunk Show - August 11

Celebrating Elegance in the Hamptons

On August 11, Serà Fine Silk took part in an exclusive two-day trunk show in the beautiful Hamptons, organized by Billy Forchetti, in collaboration with the magazine Mann About Town. We were there with The Tailor House Sanvenero to bring the essence of Made in Italy to the USA. The event, held in a stunning villa with wine, oysters, and celebrities, created an incredible atmosphere celebrating men's luxury fashion. We showcased our luxury silk collections, including silk pajamas, silk bandanas, silk pocket squares, silk bow ties, silk suspenders, and more—all crafted with the finest Italian craftsmanship to add timeless elegance and luxury to any occasion. 

Looking Ahead: Fall Collections

With an exciting summer behind us, we are now heading back to Italy to prepare for the launch of our new collections for Fall 2024. Stay tuned as we continue to bring the finest Italian silk accessories to the world.

Explore Our Luxury Italian Silk Accessories

Discover Serà Fine Silk's latest collections of luxury silk ties, pocket squares, scarves, and more—crafted in Como, Italy, with unparalleled craftsmanship and quality. From trade shows in Dallas and Chicago to exclusive events in the Hamptons, our products embody the sophistication and elegance of Italian-made silk accessories, perfect for elevating any outfit.

August 11, 2023 — Francesca Serafin
Tags: EVENTS

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