This season for the first time, we showed our collections at the Salon de la Lingerie in Paris, France from June 18 to 20. Salon de la Lingerie is the leading international industry event for intimate apparel and swimwear.
This was part of our worldwide tour that will bring us across the world. In fact, Paris and Florence are just two of the fairs we will do this season. We are also looking forward to Tokyo and Chicago. It was exciting to make new connections, meet new clients, and present our collection of the handmade in Italy silk accessories Serà Fine Silk has to offer.
salon de la lingerie - sera fine silksalon de la lingerie - sera fine silk
In the classic Serà Fine Silk style, we wanted to show the beauty of Italy and the Italian lifestyle. With handmade ceramic vases, colorful flowers, and fresh lemons with a hint of basil, the booth was reminiscent of a relaxing "Estate Italiana" (Italian summer).
dry fit swimwear - sera fine silk
We brought our colorful summer and underwear collection: robes in cotton and silk, pajamas, underwear, and of course swimwear.
cotton and silk pajamas - sera fine silk cotton and silk pajamas - sera fine silk
The bathing suits are the newest addition to our product line, inspired by Italian islands Procida and Ischia. With vintage postcards, shells, and our very own Serà Fine Silk towels, the clients were ready to dive into the water in these trunks. Our bathing costumes are made in Italy of 100% polyester. They are offered at a medium length, dry fit, and in a variety of colors.
dry fit swimwear - sera fine silk
dry fit swimwear - sera fine silk
dry fit swimwear - sera fine silk
Another important part of our booth was our silk and cotton pajamas. With long and short options, these are perfect for any inside or outside occasion.
cotton and silk pajamas - sera fine silk
cotton and silk pajamas - sera fine silkcotton and silk pajamas 
We also have some exciting news from Paris. We participated in a fashion show with our new pajamas and bathing suits. Check out our Instagram to see!
paris fashion show - sera fine silk
Hope to see you in Paris again soon!
July 01, 2022 — Taylor Bonomo

Leave a comment

Please note: comments must be approved before they are published.