SILKY TALK

PITTI UOMO 101: together again to take inspiration and to express ourselves in style! 101: STARTING AGAIN January 11-13, Pitti Firenze 2022, Fortezza da Basso: the iconic event for menswear, Pitti Immagine Uomo, took place. Of course, every precaution was taken and in spite of the caution on the side of many brands, this winter’s edition was a signal of positivity and a true demonstration of the desire of the fashion industry to start again after a difficult year. Therefore, it was a natural decision for us after the last virtual editions, to be there with our stand finally in...

As the end of the year approaches and the festivities come back stronger than ever, we would like to propose, without further ado, the best ways to have an amazing time while wearing our products.     Relax with our Pajamas Tired of wandering around? Try to enjoy your holidays by relaxing on the sofa with a glass of fine wine or, only for the foodies, a tasty hot chocolate and our silky pajamas (newly presented and highly requested!), a cozy and warm nightgown and our stylish slippers in silk and leather , presented in a variety of colourful patterns...

On Friday October 22nd we announced the official opening of our first Serà Fine Silk store located in the heart of Brera, Milano! For the main event we celebrated with live jazz music and toasts using vintage crystal glasses all while surrounded by dear friends.      Special Guests A few special people in attendance include designer Francesco Sartoria, the infamously elegant Italo Manca, influencers Fabio Attanasio and Andrea Patumi, and Drew Laidlaw Here from the well known men’s fashion editorial and shop, The Rake.     New Collection Presentation During our opening ceremony we debuted our silk pyjama set...

  PITTI 100: BACK IN FLORENCE We have always loved the warm atmosphere of Pitti, where brands, buyers and stylish gentlemen gather each year to share an experience of style that is different each edition.  After what feels like a long time since the last edition in person, this Pitti100 holds it all in the title: a finishing line and a new start at the same time.     In the middle:  Daniele Biagioli, Giorgio Giangliuio, Simone Gismondi and Francesca Serafin   This was one of the very first big events in the fashion industry held in presence since the beginning of...

  Imagine having the best quality accessories but never finding the perfect one to match your outfit… Okay, maybe your closet is not THAT messy, but I am sure you will love our advice on how to arrange your silk accessories Are you already thinking it is going to be long and difficult? Not at all, and staying at home is no problem, quite the opposite: you can rearrange your closet with what you already have at home and still showcase your accessories like a real gent!    THE PERFECT ORGANIZATION As I mentioned before, I would like to help...

  It's that time of year again, and even if this year's festivities are going to be a little different, here at Serà Fine Silk we believe that dressing well and celebrating with the loved ones is always mandatory.    What kind of winter festive look suits you best?   1)  COZY AND COOL Are you planning to spend this festivities at home in front of the fire place? So this is for you, otherwise skip to the next Serà mood. Surround yourself with velvet pillows, wrap up in a cashmere blanket and of course open yourself a very good bottle of...