Pitti Uomo: Where Menswear Meets Elegance

"Be well dressed, behave like a gentleman, and keep your shoes shined." — Joseph Abboud.

Pitti Uomo is not just a platform for peacocks seeking the spotlight. It is an iconic fair where everyone passionate about menswear gathers to share their experiences, showcase their style, and connect with others who appreciate fashion craftsmanship. This prestigious event, held biannually in Florence, Italy, is a celebration of refined taste, menswear trends, innovation, and the art of menswear fashion.

 
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A Serà Fine Silk Showcase at Pitti Uomo 95

This year, Serà Fine Silk proudly presented our Fall/Winter 19 collection at Pitti Uomo 95. Located in the esteemed Padiglione Centrale, our booth showcased a variety of elegant silk accessories. Our mission was to bring a taste of the Italian experience to the visitors, celebrating the luxury of Italian craftsmanship, Como silk, and handmade accessories.

 
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Our Italian Silk Collection

Our collection features a range of pocket squares, neckties, suspenders, and scarves, crafted with the finest Como silk. This year, we introduced new velvet and cashmere scarves—luxurious additions that embody the quality and elegance of Italian craftsmanship. 

 
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Many pieces draw inspiration from rich Italian culture, including the country's exquisite wines, vibrant islands, and nature's beauty. Our silk pocket squares and ties are designed to add sophistication and elegance to any wardrobe, perfect for both formal and casual occasions.  Serafinesilk_booth4_pittiuomo95   
 Our products range from vibrant pocket squares and neckties to suspenders. Our vast scarf collection is typically inspired by rich Italian wines, Italian islands, and flowers.
This year we were able to showcase our new velvet and cashmere scarf collection.
 
(Left Picture: @Francyserafin With @Kiernwang & @ivannhong from Sartorial_Beijing) 
 
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(Left Picture: @Francyserafin With @Cento130 & @bashi229 from Centotrenta/ Right Picture: Aldo Invitti from @pratamastrale)
 

Connecting with Global Fashion Enthusiasts

Pitti Uomo is more than just a showcase—it's a meeting of creative minds. Fashion enthusiasts, industry professionals, and buyers from around the globe gathered to see the latest menswear trends and discover unique designs. It gave Serà Fine Silk the opportunity to share our passion for Italian-made silk accessories with international visitors, leaving a lasting impression on those who cherish quality fashion and appreciate Italian craftsmanship.

 
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(Right Picture: @milanstylelive)
  

Moments Shared with Influencers and Trend Setters

Our presence at Pitti Uomo was made even more special thanks to the support of our clients. Many attendees arrived at the event wearing Serà Fine Silk products, including our beloved silk scarves and silk ties. It was a delight to see our creations on display—from our Burgundy Zig Zag Knitted Tie worn by @niccolozaffarano to the Navy Blue Paisley Wool Tie styled by @mathiaslefevre. The combination of silk ties and pocket squares showcased the versatility and elegance of our Italian-made accessories.

 
 (@niccolozaffarano wearing our Burgundy Zig Zag V Point Knitted Tie)
 
(@mathiaslefevre wearing our Navy Blue with Paisley Pattern Wool Tie)
 
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This year, some of the most stylish influencers and trendsetters were seen rocking Serà Fine Silk accessories, making waves at Pitti Uomo 95. The ever-dapper @carlos_domord turned heads in our Navy Blue with Gold Paisley Pattern Wool Tie, while @giorgiogiangiulio and @francyserafin brought their signature charm to the event. Serafinesilk_Carlos_friends2_pittiuomo95Serafinesilk_Carlos_friends3_pittiuomo95  Serafinesilk_Carlos_giorgio_francesca_pittiuomo95

(@carlos_domord, @giorgiogiangiulio and @francyserafin)
 (@carlos_domord wearing our Navy Blue with Gold Paisley Pattern Wool Tie)
 

@mathiaslefevre showed off his impeccable taste with our Dark Brown Striped Knitted Tie, and @alistairguy wrapped himself in the luxurious warmth of our Green Ponente Wool Scarf from the FW19 collection. @dennisvalle made a statement with our Oxblood Levante Wool Scarf paired perfectly with the Magnolia Chianti Pocket Square, and @samuelwines took it to the next level with our Oxblood Levante Wool Scarf and Vanilla Chianti Pocket Square.

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(@mathiaslefevre wearing our Dark Brown Striped Knitted Tie)
 
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 (@mathiaslefevre, @francyserafin and @alistairguy)
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(@alistairguy wearing our Green Ponente Wool Scarf - FW19 collection)
 
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(@dennisvalle wearing our Oxblood Levante Wool Scarf -FW19 and Magnolia Chianti pocket square)
 
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(@samuelwines wearing our Oxblood Levante Wool Scarf -FW19 & Vanilla Chianti Pocket Square)
 
 
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 (wearing our Brown Tramontana Wool Scarf - FW19)

Their incredible support and unmatched style put our collection in the spotlight, proving that our Italian silk accessories can effortlessly elevate both classic and contemporary looks.

A Showcase of Italian Elegance in Street Style

Our street style photographer, Andrea Natali, captured some of the best moments during Pitti Uomo. Influencers and dapper men proudly sported Serà Fine Silk ties, scarves, and pocket squares, reflecting the timeless charm of Italian fashion. Each image was a testament to how accessories can enhance an outfit—adding personality, color, and that distinct touch of Italian elegance. Our Como silk accessories are the perfect way to elevate any outfit, adding a luxurious finishing touch.

 
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The True Spirit of Pitti Uomo

Everyone comes to Pitti Uomo for different reasons—some for business, others for the love of fashion—but all leave with inspiration and memories. At Serà Fine Silk, we embrace the vibrant community that comes together at Pitti, celebrating men’s fashion in all its forms. We believe that impeccable style always comes from the right accessories, and we strive to provide just that. Our silk ties, pocket squares, and scarves are crafted to enhance any look and embody the elegance of Italian craftsmanship.

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(@maxsys from @huddersfieldtextile_official, @kseinkon from @ianriosofficial and @francyserafin from @serafinesilk)

Crafting the Italian Experience

From bold neckties to soft, luxurious scarves, Serà Fine Silk’s collection embodies the sophistication of Italian craftsmanship. Pitti Uomo 95 was an exciting opportunity to showcase our passion for silk, the essence of Italian elegance, and the fine quality of Como's celebrated silk district. Our silk accessories are designed to bring a touch of Italian luxury to your wardrobe. 

Discover More with Serà Fine Silk

Whether you want to add a statement accessory to your ensemble or are looking for a taste of Italy in your wardrobe, our collection offers the finest silk accessories—crafted with care, passion, and elegance. Discover our Italian silk ties, pocket squares, suspenders, and scarves, all designed to elevate your style and bring a touch of Italian craftsmanship to your everyday attire.

01 febbraio 2019 — Francesca Serafin
Tag: EVENTS

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